PARENTS | 2019-2022
During the time my team and I worked on Parents the digital branding was focused around being playful, bold and friendly. The brand's mission was to provide trustworthy advice and a supportive community as parents raise the next generation of confident and compassionate kids.
Examples of Brand Identity below.
Role
Creative Director, 2021-2022
Sr. Art Director, 2019-2021
Awards + Nominations
2022 Folio Eddie Award, Winner, Teens are in a Mental Health Crisis—Here's How Parents Can Help
2021 Folio Eddie Award, Winner, Anti-Racist Curriculum: How to Talk to Your Kids About Black History
2021 Folio Eddie Award, Winner, Project Mental (Un)Load: We Need to Talk About the Unspoken Burdens of Parenthood
2020 Folio Eddie Award, Nominee, American Birth Story: Maternal Health is a Public Health Crisis, Here's Why
Pride Content Program | 2021
Sample of some of the designs the Design team created photo background for editorial stories feature art and social quotes focused around Pride month.
Photo Art
Social Identity
Illustrations + Infographics
Video
Special Editorial Packages
SPECIAL FEATURE STORY
Pregnancy Week by Week
ART DIRECTION: JULIA BOHAN-UPADHYAY | DESIGN: JULIA BOHAN-UPADHYAY | ILLUSTRATIONS: JULIA BOHAN-UPADHYAY, CAITLIN-MARIE MINER ONG, EMMA DARVICK, YEJI KIM
Illustration: Emma Darvick
Design: Julia Bohan-Upadhyay, Illustrations: Yeji Kim, Caitlin Marie-Miner Ong, Emma Darvick
Design: Julia Bohan-Upadhyay
SPECIAL FEATURE STORY
Imagining Success: Empowering Black Children to be the Heroes of Their Own Stories Through the Art of Photography
VISUAL EDITOR: JILLIAN SELLERS
PHOTOGRAPHY: KAHRAN AND REG BETHENCOURT, CREATIVESOUL PHOTOGRAPHY
ART DIRECTION: JULIA BOHAN-UPADHYAY
DESIGN: EMMA DARVICK
In collaboration with Parents Visual Editor Jillian Sellers I art directed a feature written by and featuring the photographic work of CreativeSoul Photography.
Instagram Designs: Emma Darvick, Photography: CreativeSoul Photography
Illustration: Emma Darvick, Photography: CreativeSoul Photography
SPECIAL FEATURE STORY
Black Fatherhood is Infinite
VISUAL EDITOR: JILLIAN SELLERS
PHOTOGRAPHY: JULIEN JAMES
ART DIRECTION: JULIA BOHAN-UPADHYAY
DESIGN: CAITLIN-MARIE MINER ONG
In collaboration with Parents Visual Editor Jillian Sellers and photographer Julien James I helped art direct the presentation of the photographer's photographic and documentary work for the website and Parents Instagram account.
Photography: Julien James, Photo Composite: Caitlin-Marie Miner Ong
Photography: Julien James, Instagram Designs: Caitlin-Marie Miner Ong
SPECIAL FEATURE STORY
LGBTQIA+ Guide
VISUAL EDITOR: JILLIAN SELLERS
ART DIRECTION: JULIA BOHAN-UPADHYAY
DESIGN + ILLUSTRATIONS: CAITLIN-MARIE MINER ONG, KAILEY WHITMAN, YEJI KIM, EMMA DARVICK
Photo illustration: Kailey Whitman
Photo illustration: Caitlin-Marie Miner Ong
Illustration: Julia Bohan-Upadhyay
Photo Illustration: Jillian Sellers
Illustration by Julia Bohan-Upadhyay
Instagram Designs: Yeji Kim